[vc_row equal_height=”yes” content_placement=”middle” type=”vc_default” margin_top=”5″ margin_bottom=”10″ css=”.vc_custom_1491758514816{padding-top: 70px !important;padding-bottom: 30px !important;}”][vc_column][vc_row_inner equal_height=”yes” content_placement=”top”][vc_column_inner width=”1/2″ css=”.vc_custom_1491746388981{padding-bottom: 50px !important;}”]

SMART Goal Setting - Specific, Measurable, Attainable, Realistic, Time-bound
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“The trouble with not having a goal is that you can spend your life running up and down the field and never score.” – Bill Copeland

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″ css=”.vc_custom_1491746397816{padding-bottom: 50px !important;}”][ultimate_heading main_heading=”How can I get my marketing organised?” alignment=”left” main_heading_style=”font-weight:bold;” main_heading_font_size=”desktop:24px;” main_heading_line_height=”desktop:34px;” main_heading_margin=”margin-bottom:25px;”][/ultimate_heading][vc_column_text css=”.vc_custom_1619747292831{padding-bottom: 30px !important;}”]It’s hard to accomplish anything without a plan. Whether you’re coaching a team, arranging your next holiday or running a business, you know you need one. Integrating marketing planning into your business is essential.

A marketing plan will enable you to look at all the things your business could do and helps you determine where to spend time, effort, and money.

It’s a really enjoyable process, and it will help you to bring order and focus to your marketing efforts.

To increase the chance of your business scoring the “goal” it pays to make your goals SMART. This means goals are Specific, Measurable, Attainable, Realistic and Time-bound.

If you’d like to know more about how InHouse Marketing can help you develop SMART marketing plans for your business, fire us a message.[/vc_column_text][ult_buttons btn_title=”TALK TO US!” btn_link=”url:https%3A%2F%2Finhousemarketing.co.nz%2Fcontact-us%2F|title:Contact%20Us” btn_size=”ubtn-custom” btn_width=”160″ btn_height=”40″ btn_title_color=”#ffffff” btn_bg_color=”#23b2be” btn_bg_color_hover=”#23b2be” btn_title_color_hover=”#111111″ icon=”Defaults-chevron-circle-right” icon_size=”14″ btn_icon_pos=”ubtn-sep-icon-at-left” btn_font_style=”font-weight:bold;” css_adv_btn=”.vc_custom_1639607600839{margin-top: 0px !important;margin-right: 10px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;}” btn_font_size=”desktop:14px;” btn_line_height=”desktop:14px;”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row equal_height=”yes” content_placement=”middle” bg_type=”bg_color” bg_override=”ex-full” type=”vc_default” margin_top=”5″ margin_bottom=”10″ css=”.vc_custom_1491758495208{padding-top: 70px !important;padding-bottom: 50px !important;}” bg_color_value=”rgba(170,170,170,0.1)”][vc_column css=”.vc_custom_1491746299333{padding-bottom: 0px !important;}”][ultimate_heading main_heading=”Ways we can help you develop SMART marketing plans” main_heading_style=”font-weight:bold;” main_heading_font_size=”desktop:44px;” main_heading_line_height=”desktop:54px;” main_heading_margin=”margin-bottom:65px;”][/ultimate_heading][vc_row_inner equal_height=”yes” content_placement=”top”][vc_column_inner width=”1/2″][bsf-info-box icon=”icomoon-feather-24×24-sun” icon_size=”36″ icon_color=”” title=”Marketing & sales planning workshops” pos=”left” el_class=”accent-icon-color” title_font_style=”font-weight:bold;” title_font_size=”desktop:24px;” title_font_line_height=”desktop:34px;” css_info_box=”.vc_custom_1619747613997{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;}”]Get a business-wide plan that helps you identify what moves to make, with what products or services, and through which channels. We’ll help you ask & answer “where are we now, where do we want to be, how do we get there, who’s going to do what, and how are we doing?”. Along with a detailed, researched plan you’ll get a powerful one-page plan to guide you at a glance.[/bsf-info-box][bsf-info-box icon=”Defaults-eye” icon_size=”36″ icon_color=”” title=”Fresh Advice On Your Marketing Plan” pos=”left” el_class=”accent-icon-color” title_font_style=”font-weight:bold;” title_font_size=”desktop:24px;” title_font_line_height=”desktop:34px;” css_info_box=”.vc_custom_1619748031967{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;}”]Sometimes there’s no need to reinvent the wheel if you already know the guts of your marketing plan. But it can get lonely out there! Use our InHouse marketing advice to get a fresh set of eyes, and move forward knowing you’re on track. We’ll give you honest feedback and let you know if we see any missed opportunities, plus we can help you execute your marketing plan if you are under the pump.[/bsf-info-box][/vc_column_inner][vc_column_inner width=”1/2″][bsf-info-box icon=”icomoon-feather-24×24-bar-graph” icon_size=”36″ icon_color=”” title=”Modular marketing plan toolkit” pos=”left” el_class=”accent-icon-color” title_font_style=”font-weight:bold;” title_font_size=”desktop:24px;” title_font_line_height=”desktop:34px;” css_info_box=”.vc_custom_1619747588685{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;}”]Wanting to take it in bite-size chunks? This Do-it-Yourself or we Do-It-For-You package offers an easy and cost-effective way to develop a Marketing Plan, across 5 easy to digest modules. You can work through them at your own pace to suit your needs.[/bsf-info-box][bsf-info-box icon=”icomoon-feather-24×24-bar-graph” icon_size=”36″ icon_color=”” title=”Brand & product development” pos=”left” el_class=”accent-icon-color” title_font_style=”font-weight:bold;” title_font_size=”desktop:24px;” title_font_line_height=”desktop:34px;” css_info_box=”.vc_custom_1619747655164{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;}”]Have you identified an exciting opportunity for a specific product or service? We’ll help you drill down to the detail. What sales and profit do you want to achieve? What features and benefits should your product or service have? What pricing will give you the sales and profit you require? Where are you going to sell it? How are you going to promote it? Check out our new product development and brand building services.[/bsf-info-box][/vc_column_inner][/vc_row_inner][vc_column_text]Takeaways: As part of our service, a simple but well-documented version of the key work achieved will be yours to keep. Your marketing planning strategy is designed to help you implement and utilise this knowledge throughout your business long-term.[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=”image” parallax_style=”vcpb-hz-jquery” bg_image_new=”id^2879|url^https://inhousemarketing.co.nz/wp-content/uploads/Depositphotos_4296720_original-compressor-c.jpg|caption^InHouse Marketing Consultants Hawkes Bay double doors|alt^InHouse Marketing Consultants Hawkes Bay double doors|title^InHouse Marketing Consultants Hawkes Bay double doors|description^InHouse Marketing Consultants Hawkes Bay double doors” bg_image_size=”initial” parallax_sense=”40″ bg_override=”ex-full” type=”vc_default” css=”.vc_custom_1619747340102{padding-top: 70px !important;padding-bottom: 75px !important;background-color: #23b2be !important;}”][vc_column width=”5/6″ offset=”vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-1 vc_col-md-10 vc_col-sm-offset-1″][ultimate_heading main_heading=”Keen to get a marketing plan in place?” main_heading_color=”#000000″ sub_heading_color=”#ffffff” main_heading_font_size=”desktop:34px;” main_heading_line_height=”desktop:44px;” main_heading_margin=”margin-bottom:20px;” main_heading_style=”font-weight:bold;” sub_heading_font_size=”desktop:60px;mobile_landscape:44px;” sub_heading_line_height=”desktop:70px;mobile_landscape:54px;” sub_heading_font_family=”font_family:|font_call:” sub_heading_margin=”margin-bottom:40px;”]Your first meeting is on the house.[/ultimate_heading][ult_buttons btn_title=”Talk to us!” btn_link=”url:https%3A%2F%2Finhousemarketing.co.nz%2Fcontact-us%2F|title:Contact%20Us” btn_align=”ubtn-center” btn_size=”ubtn-large” btn_title_color=”#111111″ btn_bg_color=”#ffffff” btn_bg_color_hover=”#ffffff” btn_title_color_hover=”#23b2be” icon_size=”32″ btn_icon_pos=”ubtn-sep-icon-at-left” btn_font_style=”font-weight:bold;” css_adv_btn=”.vc_custom_1639607619168{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-right: 10px !important;padding-bottom: 0px !important;}” btn_font_size=”desktop:24px;” btn_line_height=”desktop:34px;” btn_font_family=”font_family:Roboto Condensed|font_call:Roboto+Condensed”][/vc_column][/vc_row]