SMART Goal Setting - Specific, Measurable, Attainable, Realistic, Time-bound

“The trouble with not having a goal is that you can spend your life running up and down the field and never score.” – Bill Copeland

How can I get my business organised?

It’s hard to accomplish anything without a plan. Whether you’re coaching a team, arranging your next holiday or running a business, you know you need one!

A marketing plan looks at all the things your business could do and helps you determine where to spend time, human capital, and money. It helps you bring order and focus to your marketing efforts.

To increase the chance of your business scoring the “goal” it pays to make them SMART. This means goals are Specific, Measurable, Attainable, Realistic and Time-bound.

If you’d like to know more about how InHouse Marketing can help you develop SMART plans for your business, we’d love to hear from you.

Ways we can help you develop SMART marketing plans

As part of our service, a simple but well-documented version of the key work achieved will be yours to keep. This is to help you implement and utilise this knowledge throughout your business long-term.

Marketing & sales plans

Get a business-wide plan that helps you identify what moves to make, with what products or services, through which channels. Ask & answer “where are we now, where do we want to be, how do we get there, who’s going to do what, and how are we doing ongoing?”. As well as a detailed, researched plan you’ll get a powerful one-page plan to guide you at a glance.

Fresh Advice On Your Marketing Plan

Sometimes there’s no need to reinvent the wheel if you already know the guts of your marketing plan. Use our InHouse marketing advice to get a fresh set of eyes, and move forward knowing you’re on track. We’ll give you honest feedback & let you know where we think your key opportunities lie, plus we can help you execute your marketing plan if you need help.

Brand plans

Identified an exciting opportunity for a specific product or service? An InHouse Marketing Brand Plan helps you drill down to the detail. What sales and profit do you want to achieve? What features and benefits should your product or service have? What pricing will give you the sales and profit you require? Where are you going to sell it? How are you going to promote it? Also check out services on innovation & take to market and building better brands.

Keen to get a fresh take on your marketing?

Your first meeting is on the house.