Kia ora, I’m Jodi.
Are you looking to make your business more sustainable? Do you need a sustainability consultant with a marketing bent to help guide you?
I am addicted to learning, growing, and evolving how we approach sustainability and marketing in NZ business.
If SME’s make up 98% of NZ businesses, then surely those are the people who need our help to embrace sustainability. They are also some of the most driven, but time-poor, of the lot of us.
This is why I have decided to focus on sustainability consulting in 2022 – to make implementing sustainability simple, affordable, and doable for everyday NZ businesses.
Many tools out there are free, and I make it my business to connect you with these too, so we can scale our changes rapidly together.
In my general role as Director & Do-er at InHouse Marketing, I offer marketing strategy and doing support to everyday Hawke’s Bay and NZ businesses. Having a passion for marketing for good (no greenwashing or underhanded social persuasion here) has led me to follow another of my core beliefs – that humans by nature must exist in harmony with each other and the environment around us – after all, WE are that environment.
In 2021 I decided that marketing alone wasn’t cutting it. I needed to go rogue.
So I threw myself into a Cambridge Institute for Sustainability Leadership course, along with 250+ other professionals from around the world. It was hard, and it was inspiring. I got an A. My mum was proud.
And you know what I learned?
That the problems are big, but the solutions are easy. Every day businesses can become sustainable and take new steps every day towards care-taking becoming just something we naturally do.
It doesn’t have to be hard, and it doesn’t have to cost heaps. In fact, it stands to earn you much more than it costs – through earning the trust of passionate customers, and a passionate team.
When you’re part of something you know is making a difference, I don’t think you can put a price on that.
My 12+ years’ experience in senior and co-ordination roles at home and across the ditch has given me exposure across varied categories including those in wine & tourism, construction solutions, wholesale distribution and financial services. If you’d like my full discography, head over to my LinkedIn profile, and feel free to connect on there as well.
I’m a mum, a foodie and music enthusiast, and I love working from home. I also love getting my ‘people fix’ when I work from my clients’ offices as needed.
We started InHouse Marketing in 2017 after a few crisp wines and a realisation that all three of us had a passion for helping people in business. While our skill sets are quite different we three have a very similar ethos and caring for people and our environment. We’re also collecting a band of very skilled contractors who love helping (and working from home) as much as we do.
No matter where you’re at, I’d love to hear about your sustainability & marketing journey, and see where we can go together.
m. 022 156 6817Email Jodi