After spending a few years working for a marketing and design agency here in Hawke’s Bay, I realised that for many hardworking businesses owners and managers it was difficult to find enough time for marketing and that many did not have a dedicated marketing resource. So marketing ended up in the “too hard basket”.
I thought, “wouldn’t it be great if marketing could be put into the ‘make it easy basket’!” which led to myself, Jodi and Megan setting up InHouse Marketing. At the heart of it, our vision is to make it easy for business owners and managers to harness the power of marketing, to build better brands and achieve their business goals.
My marketing and sales experience has been developed over 25+ years working in senior executive positions in the FMCG sector and the highly competitive building industry. I’ve worked on names like Nestle, Goodman Fielder, Arnotts and Fletcher Building. Along the way in 2000 I also gained my MBA from Massey University, which further broadened my business acumen. I have been an approved Commercial Advisor on the MBIE Maori Innovation Fund list and have worked on exciting new product development projects including Kaitahi Superfood who won the Fine Food Innovation Awards in 2018.
Developing new products, building new brands and all that goes with it is a particular passion of mine. Many moons ago I gained a Bachelor of Education and the teacher in me is still alive. I find it rewarding to help others learn, which is why marketing-related workshops and mentoring is a key aspect to the InHouse Marketing service we offer.
Having now been back in my hometown of Napier for the last 6 years, my husband and I are loving the lifestyle and pace that we are lucky to have here. This flows through to InHouse Marketing which is really about connecting with other like-minded business people and allowing you to harness the power of marketing for yourself.
I welcome enquiries from Hawke’s Bay businesses who want to know more about how we could work together to maximise sales, and ultimately profits.
I look forward to collaborating and learning more about your business,
m. 027 901 4181Email Me Now