Businesses who want to grow should be constantly monitoring market tends and changes in consumer needs and developing new products or services that meet those needs. However statistics show it is not easy to “get it right” as around 40% of new products fail or do not achieve expected sales.
Marise has successfully launched many new products in her career in the food and building industries and has bought all that experience and knowledge together to develop our New Product Development programme. This programme can be tailored to suit your individual needs to guide and assist you through the process of identifying, developing, testing and launching profitable, successful new consumer products.
If you want to improve your chances of successfully launching new products then do talk to us about our NPD Success Programme.