The story BetterBytes is an emerging GreenIT startup with big opportunities in the sustainable tech space. Ahead of its time in New Zealand and APAC, their current focus is to help large organisations understand the environmental impact of their IT, and helping them shift the needle further in their ESG/CSR goals through IT footprint reduction.…
The story After Greg Deck bought Hastings based spray equipment servicing company Calnan SprayQuip in 2009, he set to grow the business offerings and also the link with well-respected key supplier Croplands Equipment Pty Ltd. As a result, in 2015 Croplands Spray Shop was created by Greg as an independent brand supplying a wide range…
With our encouragement and guidance Prinsy’s Tours decided to enter into the Hawke’s Bay Tourism Awards in 2017. They had recently hit some significant marketing milestones, including launching a new website, logo and developing a new tour offering, and were receiving consistently glowing visitor reviews. We helped them through the application process to ensure the judges…
Between 2005- 2008 Marise was the Marketing & Sales Manager at Plycoselect at a time when the building industry was in a slump – hard to believe at the moment! Building consents were plummeting and low priced imports were flooding the market. It was a constant struggle to grow sales and maintain margins as everyone…
Back in 1996 (whew!), Megan was part of the core team that drove the re-branding of EIT Hawke’s Bay from what was then Hawke’s Bay Polytechnic. The project involved considerable consultation, both within the campus community and outside with business and cultural stakeholders and working with nationally significant design agencies. Launching a brand of this…
In House Marketing has been working with The Goodtime Pie Co and Focus Distribution since early 2017. The business was struggling to get many important marketing projects underway as they did not have the internal resources, time or expertise to do so. By bringing Marise on board as their “hands on” marketing specialist they have…
As a leading financial services provider in Hawkes Bay, Cole Murray needed to produce content that showed thought leadership through the sharing of practical advice. As writer and curator, Jodi helped the business to publish a catalogue of financial articles and utilise these through key channels such as social media, video, eNewsletters and the press,…
